Monday, May 24, 2010

Lomography


Lomography - A creative approach to communicating, absorbing and capturing the world


A camera originally designed by Russian Professor Radionov for use during the cold war, Lomo's purpose was for spy games and international espionage. However, the camera failed its inventors intentions, when it was deemed not precise enough, light enough or small enough for Russian secret agents to carry on assignment.


"New Generation Lomography" was born when two esoteric Austrian art students, Wolfgang Stranzinger and Matthias Fiegl, stumbled across a second-hand Lomo in a Prague junk shop.

Capitalizing on the camera's origins, the pair took shots in true spy style; shooting from the hip, in haphazard directions, to capture their surroundings in a manner that rebelled against the logic of traditional camera composition. The result was a flood of authentic, colourful, crazy, off-the-wall and unfamiliar snapshots. The inspired technology of the seemingly humble camera captured moody shots, which boasted obscure light effects against vibrant color and movement.





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